B2B intent data and sales triggers for outbound teams
Signals4U turns public buying signals — hiring spikes, funding rounds, new leaders and competitor reviews — into a ranked feed of accounts worth contacting this week, so SDRs and AEs reach out when timing is on their side.
Start tracking signalsWhat is B2B intent data?
B2B intent data is evidence that a company is researching or preparing to buy a product or service. Signals4U collects public intent signals — job posts, funding and expansion news, executive appointments, review-site activity and social posts — and uses AI to score each one 1–10 for relevance to your keywords and target locations.
Sales trigger events Signals4U tracks
Executive moves
New C-level, VP and director appointments. New leaders often review vendors in their first months.
Company milestones
Funding rounds, acquisitions, expansions and new contracts that unlock fresh budget.
Hiring activity
LinkedIn job posts show which teams are growing around the problems you solve.
Product reviews
G2, Capterra and Trustpilot pages where buyers compare tools and look for alternatives.
LinkedIn and X posts
Public posts mentioning your category, competitors or pain points.
Brand mentions
Web mentions of the topics and companies you sell into.
How it works
- 1
Define your ideal accounts
Add your top 3 keywords and target regions, or scan your website to get AI suggestions.
- 2
Collect trigger events automatically
Searches run on demand or every 3, 12 or 24 hours across every channel you enable.
- 3
Prioritise with AI scoring
Each signal gets a 1–10 relevance score, an intent label and a one-line summary.
- 4
Act on the best accounts
Filter by score and channel, or get high-score signals in a daily email digest.
Example trigger events and why they matter
| Signal | Channel | Why it matters |
|---|---|---|
| “Appointed as VP Marketing” | Executive Moves | New leaders change tools and agencies early |
| “Secures Series A funding” | Company Milestones | New budget, faster hiring and buying |
| Hiring a “Salesforce administrator” | LinkedIn Jobs | Active project in your domain |
| “Alternatives to [competitor]” review | Product Reviews | Buyer is open to switching |
Frequently asked questions
What is the difference between first-party and third-party intent data?
First-party intent comes from your own website and product. Third-party intent comes from activity elsewhere on the web. Signals4U focuses on public third-party signals such as job posts, news, reviews and social posts.
How does Signals4U score intent?
AI reads each signal against your keywords and target locations and assigns a 1–10 relevance score, an intent label such as Hiring Intent or Purchase Intent, and a short summary.
Can I limit signals to specific countries or cities?
Yes. Add target locations and turn on strict location matching so searches require those locations and off-target results score low.
Do I need my own API keys?
Yes. Signals4U uses your own search and AI keys (for example Brave Search and Gemini), so you control usage and cost.
How often are signals updated?
Run a search any time, or schedule automatic searches every 3, 12 or 24 hours, with an optional daily email digest.
Start finding in-market accounts today
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